Fast fashion

The real price of cheap clothes

Clothes have never been cheaper, or thrown away faster. Behind every bargain there is water, carbon, waste and someone’s work that the price tag leaves out.

92 million tonnes of textile waste are thrown away around the world every year.
2,700 litres of water go into one cotton T-shirt: what one person drinks in about two and a half years.
Less than 1% of the material used to make clothes is recycled into new clothes.
2 to 8% of the world’s greenhouse gas emissions come from the fashion industry.

Made fast, worn little, thrown away

Fast fashion is clothing designed to be made quickly, sold cheaply and replaced often. New styles reach the shops every week instead of every season. The world now makes about twice as many clothes as it did in 2000, and each piece is worn far fewer times before it is thrown away.

What it costs the planet

Growing cotton and dyeing fabric use huge amounts of water. Synthetic fabrics such as polyester are made from oil, and they shed tiny plastic fibres every time they are washed. Those fibres end up in rivers and in the sea. When clothes are no longer wanted, most are buried or burned: the equivalent of one rubbish truck full of textiles every second.

What it costs people

Prices stay low because many of the people who make our clothes are paid very little and work long hours, sometimes in unsafe buildings. In 2013 the Rana Plaza factory building in Bangladesh collapsed and more than 1,100 garment workers died. A lower price for us is too often a higher price for someone else.

Why it matters on an island

Mauritius has little space, and what we throw away stays here. Our only landfill, at Mare Chicose, is close to full, and unwanted clothes are part of what goes into it. At the same time, wardrobes across the island are full of good clothes that are hardly worn. Keeping them in use for longer is one of the simplest things we can do.

Mauritius

Something new is coming soon

We are building a better way to keep clothes in use on our island. It is nearly ready. Come back soon to see what we have been working on.